SEALY PARTNERS WITH WARRIORS FOR GRAND FINAL
We are delighted to announce that we are supporting the Wigan Warriors in this Saturday's Grand Final.
The Warriors will run out at Old Trafford on Saturday evening with the Sealy logo on their shirts. Whilst as part of the partnership, all of the First Team squad will be given a Sealy bed to ensure a good night’s sleep ahead of Saturday’s huge game.
Warriors Commercial Manager, Dan Burton said: “Leading into the Grand Final this Saturday, every marginal gain we can get from a performance perspective is paramount. Ensuring the players have quality sleep throughout the week is vital and there is no better way than achieving that than having the world’s number one bed brand in Sealy supporting our preparations.
“Having the famous logo proudly displayed on the team’s Grand Final Jersey is a significant step in the development of our commercial programme where we hope to establish an ongoing relationship following the event”.
Wigan Warriors are the latest athletes to partner with Sealy as part of the World of Sport campaign and join a host of other sporting stars including world heavyweight boxer, David Haye, champion weightlifter, Zoe Smith and cricketing legend, Phil Tufnell.
Sleep is a vital part of training and recovery and also vital for your health and wellbeing as it restores the brain and activates the healing process.
Holly Venning, Brand Marketing Manager at Sealy UK said:
“We are absolutely delighted to be supporting the Warriors in their bid for Grand Final success this Saturday. As part of our support, we are also gifting a number of beds to help them get the sleep they need to aid their performance both in training and on the day. We will be very proud to have the Sealy logo emblazoned on their shirts for the match.”